A‑CAPP Brand Protection Strategy Summit

Upcoming

A‑CAPP Brand Protection Strategy Summit

Crane Authentication will be attending the A-CAPP Brand Protection Strategy Summit, hosted by the Center for Anti-Counterfeiting and Product Protection at Michigan State University. This closed-door summit brings together global brand protection leaders, law enforcement, policy experts, and academics to discuss the future of anti-counterfeiting and brand protection strategy.

Michigan State University, Orlando

What to expect

Strategic Dialogue:
Engage in candid discussions focused on strengthening brand protection strategies across industries and regions.

Industry Collaboration:
Connect with leaders from global brands, enforcement agencies, and policy organizations working to combat counterfeiting.

Expert Insights:
Explore how authentication technologies and data-driven approaches are supporting more effective enforcement and brand protection.

Key themes

• The shift from reactive enforcement to ecosystem-level brand protection strategies
• Strengthening consumer trust through visible authentication and transparency
• The growing impact of e-commerce platforms and digital marketplaces
• Data-driven authentication technologies supporting enforcement collaboration.